Sneak Peek: Lady Fozaza and Swarovski

We can't tell you much, but all we can say is that it's worth waiting for... Our loyal fans, frost yourselves with a "sneak peek" on the Lady Fozaza & Swarovski photoshoot! 

Lady Fozaza with photographer Hikmat Wehbi during the Photoshoot

Swarovski heaven

Lady Fozaza gives her fans a special hello

To view the video of the above image, click here

Shine bright like a Diamond with TAG Heuer

A bold yet feminine 37mm case circumference in polished stainless steel supports the signature Formula 1 bezel that sets 84 Wesselton diamonds. 

The 12 deep black high quality ceramic inserts underline the sparkles by contrast, making the watch reminiscent of a dazzling flower. Its gorgeously feminine and smooth bracelet, an eye-catching combination of deep black ceramic and polished stainless steel, is held secure by the stainless steel “butterfly” folding clasp – designed to be effortlessly opened and closed for women on-the-go.

Dial heart is replete with 54 glittering Wesselton diamonds and surrounded by 10 stones used as hour markers, a date window at 3 o’clock and TAG Heuer three dimensional monochromatic logo at 12 o’clock. Each and every single one of these diamonds has been set with 4 stainless steel beads closed by hand. Polishing each jeweled part of this timepiece requires the highest level of expertise to give the setting the utmost level of shine without loosening the stones.

TAG Heuer's LINK Lady does far more than Tell the Time

What's on your wrist tells a lot about you... TAG Heuer has that in mind every time a lady's timepiece is created. It is the favorite timepiece of many celebrities alike Cameron Diaz. Here's why..

For women who prefer stainless steel without sacrificing any of the luxury and opulence, 48 diamonds move center stage in TAG Heuer Lady Link timepiece. Sitting serenely on the bezel, they converse fluently with the 11 diamonds set in the dial. Exalted by their brilliance, the timepiece defers to the jewel. For the wearer, this model does far more than tell the time, it brings a glow of delight.

“The Link Lady is more than a timepiece, it’s a piece of jewellery. When I put it on my wrist, I don’t feel it. It is easy-to-wear, sparkling, and feminine”, said Cameron Diaz when discovering the new collection.

TAG Heuer Celebrity Club Launches in the Middle East

Luxury Swiss brand introduces a prestigious club to salute individuals who make history every morning

TAG Heuer, the worldwide leader in luxury, high-precision watches and chronographs is excited to announce the launch of the prestigious TAG Heuer Celebrity Club in the Middle East.

Nayla Al Khaja is the founder and Director of D-SEVEN Motion Pictures and UAE's first female film Producer and Director, alongside Luc Ducroix

The exclusive TAG Heuer Celebrity Club is composed of a select group of intelligent, talented and trendy men & women who excel in their respective fields, and see every day as an opportunity to create history. They have used their avant-garde approach along with their strong personality & panache to play by their own rules and redefine class and standards. They are the individuals who never rest and never take “no” for an answer. They have all walked that extra mile to make things happen and take pride in looking at success as a journey and not a destination. The select members of the club are also men and women who capitalize on their success and fame to defend noble causes, working to make this world a better place.

impeccable taste recently was judged by Esquire Middle East as one of the best dressed gentlemen in the region.

“I am thrilled about the new TAG Heuer Celebrity Club and so proud of its first group of members from the Middle East” said Luc Decroix, General Manager for TAG Heuer in the Middle East. “TAG Heuer has always cherished and saluted individuals who have strong personalities, charisma and mindset. Those individuals are not just survivors, but winners in their own right who have challenged the established and redefined rules to build a future. 

Omar Butti known as Dubai One's charismatic presenter and TV Personality

When you look at the history of TAG Heuer, most of the the individuals who have actually reinvented their respected fields have been fans of our brand. It’s so true with heads of the States including President Eisenhower and more recently President Barack Obama, it is true with Sportsmen including Ayrton Senna or Tiger Woods, it’s true with the glamour and glitz of the entertainment industry icons such as Steve Mc Queen, Leonardo Di Caprio, Shahrukh Khan and Cameron Diaz. What all of the above icons have in common? It’s that one word “impossible” that does not exist in their vocabulary - just as the word is absent from the TAG Heuer dictionary.”

Vogue Café and GQ Bar to open in Dubai Mall

Dubai Mall is preparing to welcome the Vogue café and a GQ bar, both titles belonging to Condé Nast.

Diversification is the name of the game over at Condé Nast. The international publishing house responsible for Vogue , Vanity Fair , Glamour and GQ already has designs on a fashion college , and is now set to conquer the Middle East with a Vogue café and GQ bar.

A new Vogue Café (there is already one in Russia) is slated to launch in Dubai by the end of the year, but this being glossy fashion bible Vogue , it will be housed inside the world's largest shoe store.

Level Shoe District, a 96,000 sq ft luxury retail space, will stock more than 250 shoe brands and is situated in Dubai Mall at the foot of the world's tallest skyscraper - the 828 metre-high Burj Khalifa.

"The expatriate community and the local Emirati community are very conscious of brands," said Stuart Nielsen, director of Conde Nast's restaurant division, which was launched in 2010. "People always love to eat and drink, and we see an opportunity because they love fashion."

The Vogue Café will not serve alcohol, but a hotel-based bar inspired by its men's title, GQ , is being plotted for launch in Dubai early next year, would.

The company is planning to open another GQ Bar in Istanbul this year, and has signed deals for Condé Nast establishments in Bangkok and Singapore, Nielsen said. It is also considering opening cafés in Mideast cities closer to Dubai, including Kuwait City and the Emirati capital, Abu Dhabi.

BURBERRY falling Down!!

Indeed... The market is changing, and so are the market players!

Luxury goods maker Burberry shocked the markets on Wednesday with a warning that sales had stalled in the clearest sign yet that slowing demand from China is having an impact on the booming sector.

The profit warning wiped £1bn off Burberry's market value, sending shares in the 156-year-old fashion house down nearly 21% to £10.87. Following disappointment from Coach and Ralph Lauren in recent weeks, this is the first major disappointment for European luxury brands, analysts said. The shine has also come off sales at New York-based jeweller Tiffany, with Europeans and Asians buying fewer $65,000 (£40,000) diamond necklaces and $10,000 amethyst earrings.

Experts predict the global slowdown will prompt the rise of more affordable luxury lines and lead to Chinese shoppers becoming more discerning in what they buy.

Burberry, known for its trademark camel, red and black check, said like-for-like sales ground to a halt in the 10 weeks to 8 September and have started to fall in recent weeks. Total sales including new space were up 6%. It warned that profits before tax for the year to March 2013 would be at the lower end of City expectations, which ranged from £407m to £455m.

Burberry's chief executive Angela Ahrendts said: "As we stated in July, the external environment is becoming more challenging."

Sales of luxury goods in China tripled in value in the last five years, according to Euromonitor International. Its burgeoning middle classes have become key clientele for Burberry and other international luxury brands including France's LVMH, Hermes and Gucci owner PPR, splurging on western designer fashion and handbags.

Cinderella chooses Louboutin

Christian Louboutin has been invited by Disney to bring Cinderella to life with a fashion forward twist.

Louboutin - known for his trademark red soles - has been tasked to put his own magic touch on the world’s most famous pair of shoes, Cinderella’s slipper.

The new design will be a modern representation iof the heel from the classic fairytale which is set to be re-released as a “Diamond Edition” on Blu-ray this October.

“Isn’t it everyone’s dream, to once in your life part of a fairy tale?” Louboutin mused.

“Walt Disney Studios gave me a wonderful opportunity to live this magical moment. I have been so lucky to have crossed paths with Cinderella, an icon who is so emblematic to the shoe world as well as the dream world.”

Christian Louboutin

This isn’t the first foray into fashion for Disney. Alfred Angelo and Disney debuted their first collection of bridal gowns in 2010, Disney Fairy Tale Weddings by Alfred Angelo, as part of Disney Bridal.

Meanwhile, Harrods will unveil a set of window displays showcasing dresses created by a number of world-leading designers in November, including Oscar de la Renta, Versace and Elie Saab, each with their interpretation of the original Disney Princess dresses.

A pair of Louboutin shoes starts at around $600 and can cost up to several thousand dollars.

Further details are yet to be released until July, but if you want to be the first to find out what the new Louboutin Cinderella shoes will look like, visit the Cinderella Facebook page for the latest updates.