Victoria Beckham will open her first standalone shop on London's Dover Street in the autumn of 2014, as she reveals she's putting focus on the US market
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| Victoria Beckham out and about in New York in the Victoria, Victoria Beckham dress from the spring/summer 2014 collection Photo: FameFlynet.uk.com |
The designer has hired architect Farshid Moussavi, whose previous projects include the Olympic Park, to revamp the 7,000 sq ft, three-floor space, which sits opposite famed conceptual fashion store Dover Street Market. Plans include "drilling a massive hole through the middle" of the building's interior, Beckham told WWD .
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