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Monday, December 3, 2012

Net-A-Porter to Launch Print Magazine

Luxury online shopping destination Net-A-Porter will launch a newsstand publication within the next 12 months.

Speaking at a conference last week, CEO Mark Sebba revealed the news, saying: "It isn't a secret that Net-a-Porter will be publishing a major fashion magazine within the next 12 months or so", noting that the company still sees print as important.

The site already has a weekly digital magazine which is viewable online and through their iPad app. Last year it ventured into print for the first time when a limited number of copies of its spring/summer 2011 magazine, featuring Alexa Chung on the cover, was sent out to corporate clients.

Although Sebba reportedly let that cat out of the bag too soon, industry sources have confirmed to WWD that a magazine is indeed in the works, although months away from any official plans being actioned.


Matthew said...

For example, let's say you ordered 1,000 printed brochures. A digital printing business can change text, format, font, style and any information that is on each sheet with a single pass. In this way, they can guarantee that each brochure is personalised if need be. Here is one of the biggest keys to the fast digital printing business success, marketing strategy that has the customer base in mind a personalisation technique that is almost sure to grab the attention of the small business owner that is in need of such a service.

Quick Printing Magazine

Matthew said...

Like most companies in the current economic environment, some or all of the quick printing business for sale offerings show a decline in revenues over the past couple of years. This industry was hit hard by the recession as customers--many of them small businesses--cut back on their printing orders or even closed their doors.

Quick Printing Magazine


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