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Monday, November 12, 2012


Reebok has announced an exclusive partnership and design collaboration with 14 time GrammyAward®winning singer/songwriter/producer, actress, New York Times best-selling author, entrepreneur and humanitarian, Alicia Keys. She will be featured in Reebok Classics’ AW12 global campaign with the launch of a signature limited edition collection for Reebok Classics.

As a part of her partnership with Reebok, Keys is launching her own signature collection for AW12, which includes a new take on the Freestyle Hi, Classic Nylon Slim and Princess collections, 

The collaboration is also an initiative to celebrate the empowerment of young women and women around the world. Keys’ journey and accomplishments made her an ideal choice for Reebok.

The Alicia Keys Reebok Classic collection is available exclusively from

13November in the UAE at The Dubai Mall, Mirdif City Center and Dubai Marina Mall. 
The collection will also be available in Kuwait in December.

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