Tuesday 22nd February 2011 – MR PORTER, THE FIRST GLOBAL ONLINE RETAIL DESTINATION FOR MEN’S STYLE OPENS FOR BUSINESS
MR PORTER is now open for business, providing men with a unique proposition combining editorial content and the best international menswear designers including Ralph Lauren, Burberry, Gucci, Lanvin, Paul Smith and Bottega Veneta as well as specialist brands such as John Lobb, E Tautz and Valextra.
The launch showcases a well edited selection of merchandise from 80 leading international designers with new names and additional product being added to the site every week. The offering will continue to grow throughout the season.
MR PORTER will ship to over 170 countries with exceptional service remaining at the core of the customer experience. Customers will have access to a team of Personal Shoppers who can help put together an outfit, build a completely new wardrobe and even select key pieces ahead of their arrival onto the site.
Same-day delivery service is available in London and Manhattan.
Jeremy Langmead, Editor-in-Chief of MR PORTER states:
“It has been very exciting working with such a visionary as Natalie Massenet, and the extraordinary teams here, to bring the MR PORTER site to life. That it combines the three elements of digital, content and commerce makes for an innovative and inviting proposition. We are delighted to be open for business.”
The website address is